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Garth Reeves, left, and Scott Canfield, center, co-founders of the Why Not You Academy charter school, pose for a photo Oct. 27 with Halma Abubakar, right, founding director of operations, in a classroom at the under-construction facility in Des Moines, Wash., south of Seattle. Seattle Seahawks NFL football quarterback Russell Wilson and his Grammy- winning wife, pop singer Ciara, are putting their money and celebrity behind rebranding the charter school.

Garth Reeves, left, and Scott Canfield, center, co-founders of the Why Not You Academy charter school, pose for a photo Oct. 27 with Halma Abubakar, right, founding director of operations, in a classroom at the under-construction facility in Des Moines, Wash., south of Seattle. Seattle Seahawks NFL football quarterback Russell Wilson and his Grammy- winning wife, pop singer Ciara, are putting their money and celebrity behind rebranding the charter school.

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NFL star Russell Wilson and celebrity wife Ciara fund Seattle area charter school

SEATTLE - Seattle Seahawks football star and former Richmonder Russell Wilson and his wife, Ciara, the Grammy-winning performer, are the latest wealthy philanthropists to back a charter school — though the celebrity couple say they’re not focused on the politically charged school choice issue and undeterred by challenges that have plagued Washington state’s charter sector.