By Holly Rodriguez

Actor and film producer-director Tim Reid is best known for his role as Venus Flytrap on the 1970s television sitcom “WKRP in Cincinnati,” and for his Petersburg-based film production company, New Millennium Studios, that he sold a few years ago.

On Sunday, April 2, Tim Reid Productions will present the 2nd Annual Legacy Media Institute Spring Fashion Showcase from 3 to 7 p.m. at the institute’s headquarters, 2804 Decatur St., Building 29, in Richmond’s Manchester District.

The show will feature 24 models wearing original fashions from nine designers, including Mr. Reid’s wife, actress Daphne Maxwell Reid, who debuted her line at last year’s inaugural show.

Other featured designers and collections include the Fanny House Collection, Alan Furs, The Vann Company, F.N.O. Thomas Ruffin, Urban Masala, Bernard L. Moore Jr., Michael Carter, Mikasa La’Charles and Alpahdi Privé.

International model and fashion designer Salome will host the fashion show for the second year.

Also featured will be a meet and greet with the designers and an art gallery showcase.

The fashion show is a fundraiser for Legacy Media Institute, a nonprofit organization that Mr. Reid describes as a “content incubator that follows a Silicon Valley model.” Its purpose is to bring together film and television professionals, actors and men and women pursuing a career in the entertainment media to produce documentaries and films.

“We are working with talented filmmakers from around the world — Nigeria, Cuba, Trinidad, England and others,” Mr. Reid said. In discussing how to fund the projects, Mr. Reid said the idea for a fashion show evolved.

“After the success of last year, we decided to do it again,” he said. “Entertainment is a major element of redefining a locality’s culture and I think Richmond has a real opportunity here. It is already changing.”

Tickets are $20; VIP tickets are $40.

For details and tickets, www.trpfashionshow.com or (804) 232-4300.